Show Notes:
0:00 Introduction
1:31 Introduction to Sarah Bentley, Marketing Specialist for Intero Advisory
3:26 Tools we use related to communication
3:35 How Intero uses Slack
6:07 About in:side and how Intero uses Intercom
8:37 iorad and how Intero uses the tutorial tool
11:46 Tools Intero uses for its website
11:49 Wordpress- the cornerstone of Intero’s website
13:30 Grammarly- one of our favorite tools
19:10 Marketing tools
19:30 Drip- email marketing campaigns and lead capture
21:48 Using Zoom for coaching, podcasting, webinars, and profile development
25:00 Live streaming with Zoom
26:41 Using Otter.ai for podcast show notes
30:45 Editing podcasts in Garageband
34:38 Was Sarah’s idea of marketing when she came to Intero in June the same as what it turned out to be?
36:20 Finding the right tools that worked for Intero
37:59 How important marketing tools can be when hiring a marketing professional
39:17 Colleen and Sarah’s top 3 tools
Links:
Sarah’s LinkedIn profile: https://www.linkedin.com/in/sarah-m-bentley/
Slack: https://slack.com/
Intercom: https://www.intercom.com/
Iorad: https://iorad.com/
Grammarly: https://www.grammarly.com/
Drip: https://drip.com
Zoom: https://zoom.us
Otter.ai: http://otter.ai
Pat Flynn Youtube: https://www.youtube.com/playlist?list=PLzJ1r4EGn-eksdBA9rzmviJlzpaOF3TBp